GenAIM Automating the judgment‑heavy workflows in specialty insurance
AI-Operated. Human-Governed.
Workflows
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Your systems automate the process around the judgment.
GenAIM automates the judgment‑heavy work itself, the part that was too complex to automate before.

Some of the judgment calls where automation stops today.
1Should we write this risk?
2At what terms?
3How do the policies compare?
4What changed since last year?
5Is this claim covered?
6Who knew what when?
7What will this claim cost?
8What position should we take?
The answers

With GenAIM, the answers arrive in minutes, for underwriting and claims. Yours to verify and approve.

GenAIM reads the same messy documents a person would and applies your methodology for that workflow, captured in playbooks, producing source-traced recommendations in underwriting and assessments in claims, for your team to approve.

In minutes. The file is read and catalogued. GenAIM produces the summary, comparables from your own book, and the claims assessment or underwriting recommendation, with every finding traced to its source.
Verified by your team. GenAIM checks; your people verify and approve.
Approved. The judgment is locked, and everything downstream builds on it.
Work continues. The approved judgment returns to your workflow and actions are tracked. Nothing falls through the cracks.
How it fits

One judgment layer. Over the systems you already run.

Automating the judgment‑heavy, complex workflows in specialty insurance, in underwriting and in claims. One engine, one governance model, a playbook per workflow.

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Specialty Underwriting Source-traced recommendations Complex Claims Source-traced assessments GenAIM Judgment Layer Source-traced · human-governed · auditable Reads the documents Applies your methodology Checks every finding Produces the judgment Your next workflow Same engine. New playbook. Your team verifies and approves every judgment YOUR EXISTING SYSTEMS STAY IN PLACE Underwriting systems Claims systems Document stores
The evidence

See it operate. In claims and in underwriting.

Claims

Medical Malpractice Claims

A claim file in, a source-traced assessment out, the chronology built, breaches and the causation path called out against accepted standards of care, similar closed claims surfaced from your own book. Days, not months, to the insurer’s own position, instead of waiting for a response from panel.

See how a claim runs →
Underwriting

Medical Indemnity Underwriting

An application in, a source-traced recommendation out, scored against your risk appetite and underwriting guidelines, checked against its own exhibits, gaps chased as tracked actions. Hours, not days, to a recommendation your underwriter approves.

See how an application runs →
Claims

Complex Claims

The same engine on your claims line’s playbook.

Explore →
Underwriting

Specialty Underwriting

The same engine on your line’s risk appetite and underwriting guidelines.

Explore →
Governance

Governed, not autonomous.

Evidence by design, every finding traced to its source. Human gates at every judgment, your team verifies flagged findings, reviews and approves. Your methodology, captured in playbooks, applied consistently on every file. In your tenancy, on your infrastructure or ours.

Founder

Twenty-five years building automation.
Judgment was always the barrier.

Jonathan Birch

Across twenty-five years of building automation systems, I've seen the same barrier in every industry. Structured processes can be automated end to end. But the moment a process involves unstructured documents and expert judgment, automation stops.

Telco Automation

Founded & exited ASX-listed company; sold to Huawei

Huawei Global AI Lab

Led the AI Innovation Lab; 2× TM Forum Awards

Insurance CSO

4 years, London; claims automation for a major UK motor insurer

Advisors. Two former KPMG Partners with 40 years of combined corporate finance experience.

"I've spent my career building systems that hit the judgment barrier.
GenAIM breaks through it."

See it in action.

Book a 20-minute demo on a true-to-life case, in claims or in underwriting.

Book a demo →
or join the waitlist